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New Delhi, Amitabh Bachchan, one of the brand ambassadors of International Indian Film Academy (IIFA), will give an overview of the various activities planned for the eighth IIFA awards Tuesday at a press conference. This year, the four-day event will be held in Yorkshire from June 7-10.
The delegation will announce the film chosen by IIFA for the world premiere, the names of celebrities who will perform at the event and the 10 short-listed semi-finalists for IFFA 'Star ki Talash'. Amitabh will himself groom the semi-finalists.
Sabbas Joseph (director, Wizcraft), Amit Mitra (secretary general, Federation of Indian Chambers of Commerce and Industry, FICCI), Judith Donovan, (chairman, Yorkshire Tourism Board, YTB), Sanjeev Aga (managing director, Idea), Adam Purser (marketing director, Yorkshire Forward) and Garry Topp (chief executive, Yorkshire Culture) will attend the event.
They will also discuss the agenda for this year's global business forum.
Recently, IIFA announced the list of winners in the Technical Awards category. Rakyesh Omprakash Mehra's much acclaimed film "Rang De Basanti" picked up a haul of seven awards: the award for best cinematography has gone to Binod Pradhan, best editing, to P.S. Bharathi, best art direction, Samir Chanda, best background score and best song recording to A.R. Rahman, best sound recording to Nakul Kamte and best sound re-recording to Hitendra Gosh.
Commenting on the awards, an elated Mehra said: "I'm overwhelmed with the response 'Rang De Basanti' has generated. The awards in the technical category truly encourage and applaud the excellence of people who work behind the scenes in making a film successful. I would like to thank my fans across India and the world and the IIFA platform for appreciating our film."
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